Ecommerce for food and beverage industry

Extend your Aptean system with Magento/Adobe Commerce capabilities. Fully integrated, full control, all real-time. 

Food and beverage businesses face unique ecommerce challenges — from short shelf lives and strict regulations to frequent price changes and rapid order handling. Our ecommerce solution, fully integrated with Microsoft Dynamics 365 Business Central, is designed to tackle those challenges head-on.

Real-time ERP integration with Business Central

Everything runs directly from your ERP. Product details, pricing, stock levels, customer-specific discounts, and order statuses are all synced automatically with your Magento or Adobe Commerce storefront. No duplicate data entry, no manual syncs — just one source of truth.

Sell Direct-to-Consumer or wholesale

Whether you're targeting consumers, retailers, or both, our solution supports D2C and B2B ecommerce out of the box. Manage customer-specific pricing, B2B ordering workflows, tiered pricing, and credit limits directly from Business Central — and offer your customers a modern digital experience.

Handle complex products and logistics with ease

Batch numbers, expiry dates, multiple units of measure, and flexible delivery options are all supported. Whether you're selling wine by the bottle or crate, cheese by weight, or meal kits with multiple components, our system adapts to your products and your business model.